PDF Nudge: Improving Decisions About Health, Wealth, and Happiness Writen By Richard H. Thaler

Nudge: Improving Decisions About Health, Wealth, and Happiness

By : Richard H. Thaler

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 pdf download Nudge: Improving Decisions About Health, Wealth, and Happiness

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Book Synopsis :

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself.Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful ?choice architecture? can be established to nudge us in beneficial directions without

Book Detail :

Author : Richard H. Thaler

Pages : 304 pages

Publisher : Yale University Press

Language : eng

ISBN-10 : 0300122233

ISBN-13 : 9780300122237

 
Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.
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